We are a small team of outdoor enthusiasts who live just outside of Calgary, Alberta, Canada, who believe in offering better than the average product. With huge disappointment from many different products in the back country market, we set out to brand our own product and raise the bar on quality and innovation. Since 2010, we have developed our Backcounty 8.4 light system, our Pocket Flare Kit, our own ratchet straps, and so much more. Building product is great, but standing behind it is how our customers benefit. If you have any issues with our product… ever, just call us. We are here to help, and will do our best to make things right.